EJ Victor co-founder shifts to chairman as leadership transition continues

MORGANTON, N.C. – John Victor Jokinen, co-founder of luxury domestic furniture manufacturer EJ Victor, will step down from his day-to-day operational and leadership position to focus more on strategy and direction as chairman of the board.

“Over the span of 34 years, John’s visionary leadership has propelled E.J. Victor into a powerhouse within the industry, renowned for its creation and manufacturing of American-made fine furnishings,” said Richard Oliver, CEO. “From its origins in 18th-century reproduction furniture, John’s guidance transformed E.J. Victor into a forward-thinking manufacturer with a global distribution network. His astute focus on licensing opportunities fostered partnerships with leading brands across the home furnishings spectrum.”

Jokinen’s tenure includes a partnership with the Preservation Society of Newport County, R.I., for the Mansions Collection. This paved the way for further agreements in the traditional realm, the company says, with Carol Hicks Bolton and Randal Tysinger, which again expanded into partnerships with Kelly Wearstler, Allison Paladino, Kate Spade, Antonia and Alfredo Parades. An enduring collaboration with lifestyle brand Ralph Lauren also formed under Jokinen.

“We commend John for his unwavering passion and dedication to the E.J. Victor family and his many partners in the furniture industry,” said Oliver. “As John embarks on this new chapter in his life, we will continue to leverage his counsel. We eagerly anticipate celebrating his invaluable contributions to the company and the Morganton community in the months to come.”

Over the past year and under Oliver’s leadership, a transition plan has been developed in collaboration with Jokinen and the board of directors.

“This plan seamlessly integrates John’s wealth of knowledge while charting a course for sustained growth across the brand’s operational portfolio,” said Oliver. “We remain steadfast in our commitment to leveraging both John and his son, John Hunter Jokinen, for continued guidance and support in shaping the future of E.J. Victor, in our valued relationships, sales efforts, product development and marketing endeavors.”

See also:

  • EJ Victor appoints financial veteran as new CEO
  • EJ Victor taps former Klaussner exec to lead sales

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