HIGH POINT — Regina Andrew Detroit, supplier of lighting designs and globally inspired home decor, has appointed Neil MacKenzie as its chief marketing officer, a new role within the company.

“We’re excited to have Neil join the team, and we look forward to seeing how he can support and grow the brand,” said Jim Bonomo, COO of Regina Andrew Detroit. “He has an excellent track record in building successful marketing programs and partnerships.”

In his new role, MacKenzie will spearhead Regina Andrew Detroit brand development initiatives across all distribution channels. He will oversee the creation of compelling brand touchpoints encompassing advertising, public relations, digital, website, social media, direct mail, events and activations, including the High Point Market.

MacKenzie previously worked as senior vice president of marketing at Universal Furniture. Prior to that, he worked with Stanley Furniture and the Golf Channel.

See also:

• Regina Andrew Detroit borrows from ‘70s for fall introductions
• Universal promotes marketing specialist to director

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